Building Reputation and Business through Integrated Marketing Communications
Facing the Storm
The COVID-19 pandemic hit hard, especially in the property sector. People scaled back on spending, including property investments, and stayed home to curb the virus. Businesses faced a dual challenge: preserving their reputation and driving sales to maintain trust among investors, consumers, partners, and employees.
Our Winning Strategy
QComm crafted a dynamic communication strategy that seamlessly melded corporate and marketing communications at both the group and business unit levels. This innovative approach fortified the company's reputation while turbocharging the marketing engine. We engaged the public through captivating webinars, thought-provoking discussions, enticing loyalty programs, and a plethora of corporate and marketing initiatives.
The Triumph
Our narratives stole the spotlight in mainstream and social media, emerging as trusted references for consumers and investors eager to grasp the company's evolving narrative. Even after over two years of pandemic turmoil, Agung Podomoro Land stood tall, maintaining its sterling reputation and rekindling investor trust. Multiple business units experienced a surge in property sales, proving the power of resilient integrated marketing communications
